When you as a music maker decide "okay it's time to upload my music to the internet for the world to hear" you might be super excited to get started and fired up to get those plays coming in. Although, you got a couple of likes on your first track and maybe genuine feedback, there's something missing... This "hit or miss" item is what really separates the amateurs from pros.
Cover Artwork is the Key
It's the cover art for your music. It's the high quality, perfect match of text, and background art that most people would stop and appreciate even if the song isn't actually as good. Well, enough of just talk, maybe you're here because you want to know the secret to achieving great art for your singles! And I'm not just all talk, friend. A quick look at one of my most popular singles on my Soundcloud proves how having perfectly matching cover art can effectively increase feedback with your audience.
If you need a website to find royalty free images you can use for your album covers, band art, and videos go check out www.pxhere.com. They're a pretty cool website that dedicates themselves to free, amazing and high quality images. Another key thing to note is that they're always photographers uploading content so you don't have to worry about ever running out of ideas neither. Plenty of my work's backgrounds can be found on there.
Inkscape and Paint3D for Views
Artists will definitely have to invest in what you absolutely need for creating amazing artwork and that is a program to work on your background photo. Many people think of expensive programs such as Adobe Lightroom and Photoshop as such that comes to mind but there are many ways to make great digital art without Adobe. If you're using Windows 10, a very neat and absolutely helpful program that has brought me success is Paint 3D.
Some of you might not have windows, I get that! An alternative is to use inkscape, as it's basically what several independent artists use for drawing. It's an open source platform, which means that they get their money through donations. There is a bit of a learning curve (because nobody guarantees that you'll be making crazy good art in no time) However, it's so worth it! On there, you can pretty much create vectors, add 3D objects, lighting, and stickers.
The 1000 "true Fans" Theory
You will find this option incredibly helpful, as this is basically how I can advertise people to subscribe to my YouTube page and to follow me on Soundcloud. It might sound like you're annoying potential fans by doing this but you're actually providing a service by letting them stay tuned to who you are and what you do. Remember this simple rule: The 1000 true fans theory. If you have 1000 fans who buy everything you release ex. buy a shirt, your albums, your music, go to your shows, etc. Eventually, all of that potentially adds up to $100. Now multiply $100 spent for every fan that loves your music. (1000 x 100 = 100,000)
This means you are well on your way to making $100,000 a year as all you need to do is keep providing value. And the only way to get there is by being consistent and sticking to a plan; Social media is all about consistency. If people post on social media 10 times a day, they might not get a lot of views starting out but eventually they will get results even if only ten people watch.
leverage a website called 1001Freefonts
If you want to start making something that's going to stand out, you need to have fonts that people haven't done before. There's SO many different kinds of fonts out there so as an artist why would you limit yourself to the default fonts on your computer? Sure, you will have to try and try new fonts to see how they look but over the long run it's better to put time into crafting your work than to stay in your comfort zone. We also need to be persistent and realize that everything gets better with time. I really want to help you guys and girls out! I know how hard it is getting your music heard.
After all, I don't even have that many subscribers on YouTube. And I definitely don't have the 1,000 fans I demonstrated in my paragraph. What I do have is I have a couple of blogs and maybe a couple hundred views on this website. If I had a final trick to show you how to make professional cover art, it'd be with www.1001freefonts.com. This website basically speaks for itself here and with those three things you should have all you need to creating great cover art.
So what's the secret? A combination of matching colors, matching font, incredibly catchy names, and unique titles. Since no one else really does what I do, that is how I'm able to pull in new followers. You could say that I don't have that many followers, or that I don't know music theory. I don't, and honestly wouldn't really care if I didn't have that many followers in my music. After all, this IS Galaxima Beats. It's not necessarily for everyone (my music) and my niche is for video gamers, royalty free music fans, developers, and so on.